Meta URL - Web Biz

Le chemin d’accès vers le référencement

L’url est l’emplacement de votre page sur internet

Le nom d’url provient de Uniform Ressource Locator en anglais. Il sert de chemin d’accès intelligible pour vos ressources ou vos de fichiers présents sur votre serveur.

C’est une zone qui peut être améliorée pour le référencement si on se donne la peine de mettre en place la réécriture d’url. Sans quoi ce n’est même pas la peine d’en parler car mettre des mots clés dans l’url est possible qu’avec la réécritur d’url.

Si vous utilisez une plateforme CMS, il ya de fortes chances que le mise en place de la réécriture d’url explicite soit facilitée (voire par défaut).

Pour l’internaute, l’indication de l’url renseigne sur:

La pertinence de la page
Information de navigation
Repère visuelle
Un moyen d’enregistrer la page
Bookmark de page possible via l’url

Dans sa page de résultats, Google met en gras les mots recherchés par l’internaute si votre page apparaît dans les SERPs et que vous avez utilisé les mots clés dans l’url, au même titre que dans le title et la meta description.

Stuffing de l’URL

L’url doit être le prolongement du avec des informations complémentaires si besoin. Les mots de liaison peuvent être enlevés pour alléger l’url. Si le titre de votre page est ’bouteille de plongée avec régulateur de haute pression », votre url devrait simplement s’écrire www.monsitedeplongee.com/bouteille-plongee-régulateur-haute-pression.html.</p> <p>La règle : Inclure le plus de mots clés pertinents possibles sans les répéter dans une même url.</p></div></div></div></div></div></div><div class="section the_content no_content"><div class="section_wrapper"><div class="the_content_wrapper"><span class="rt-reading-time" style="display: block;"><span class="rt-label">Temps de lecture : </span> <span class="rt-time">1</span> <span class="rt-label rt-postfix">minute</span></span></div></div></div> <div class="section section-page-footer"> <div class="section_wrapper clearfix"> <div class="column one page-pager"> </div> </div> </div> </div> </div>  </div> </div>   <footer id="Footer" class="clearfix"> <div class="widgets_wrapper" style=""><div class="container"><div class="column one-fifth"><aside id="text-6" class="widget widget_text"> <div class="textwidget"><p><img src="/wp-content/uploads/2017/11/logo-footer.jpg" alt="logo blanc" width="180" height="auto" /></p> <div>Fondée en 2008, <strong><span style="color: #d03549;">WEB</span> <span style="color: #98979c;">BIZ</span></strong><br /> accompagne les entreprises désireuses de tirer profit de la visibilité d’internet, en créant des sites web et en optimisant leur visibilité par le référencement.</div> </div> </aside></div><div class="column one-fifth"><aside id="text-7" class="widget widget_text"><h4>Nous contacter</h4> <div class="textwidget"><div class="separ"></div> <p><i class="icon-location"></i> 485 rue Marcellin Berthelot,<br /> Le Mercure C<br /> 13290 AIX-EN-PROVENCE</p> <p><i class="icon-call"></i><span class="phonenumber-display">04 84 49 28 73</span></p> <p><i class="icon-skype"></i> web.biz.online<br /> Lun-Ven de 9h à 17h30</p> </div> </aside></div><div class="column one-fifth"><aside id="text-8" class="widget widget_text"><h4>Liens</h4> <div class="textwidget"><div class="separ"></div> <p><i class="icon-graduation-cap"></i> <a href="/academie/">Académie</a><br /> <i class="icon-flow-tree"></i> <a href="/plan-du-site/">Plan du site</a><br /> <i class="icon-users"></i> <a href="/nos-partenaires/">Partenaires</a><br /> <i class="icon-download"></i> <a href="/livres-blancs/">Livres blancs</a><br /> <i class="icon-book"></i> <a href="/pages/mentions-legales/">Mentions légales</a><br /> <i class="icon-book"></i> <a href="/pages/cgv/">CGV</a><br /> <i class="fa fa-support"></i> <a href="/support-ticketing/">Support</a><br /> <i class="fa fa-check-square"></i> <a href="/nos-outils/">Nos outils préférés</a></p> </div> </aside></div><div class="column one-fifth"><aside id="text-12" class="widget widget_text"> <div class="textwidget"><form class="ClickToCall" action="https://www.web-biz.online/clicktocall/5ec38265d8f6ebe7d77d15b52ba67b40" method="get"><b style="color: #cf3549; font-size: 25px !important;">PARLEZ-NOUS</b> DE VOTRE <b style="color: #cf3549;">PROJET</b> AUTOUR D’UN <b style="color: #cf3549;">CAFÉ</b><img src="https://www.web-biz.fr/wp-content/uploads/2019/03/coffee-wb.png" alt="cofee-wb" /></p> <div class="input-icon-wrap"><input class="input-with-icon" name="number" pattern="0[1-68]([-. ]?[0-9]{2}){4}" required="required" type="tel" placeholder="Inscrivez votre numéro" aria-required="true" /><input type="submit" value="OK" /></div> </form> </div> </aside></div><div class="column one-fifth"><aside id="text-14" class="widget widget_text"> <div class="textwidget"><p><img src="/wp-content/uploads/2017/11/carte-footer-2.jpg" alt="carte où nous situer" width="300" height="auto" /></p> </div> </aside></div></div></div> <div class="footer_copy"> <div class="container"> <div class="column one">  <div class="copyright"> Copyright © 2008-2017 WEB BIZ. 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